Specialization
Managing client/marketing services and the creative development process, with an emphasis on integrated marketing communications. In essence, the total agency-client relationship.

Expanded Expertise
In addition to conventional agency services, John is utilized as a marketing consultant, and as a member of client forward planning and strategic marketing committees. Concerned with the total marketing process, involvements include new product and service development, industrial design, public relations interface, promotion, new media, multi-method research, branding, packaging, POS, exhibitry, customer service, fulfillment, and training.

Account Categories
Architectural Products (Sunbeam, Bobrick)
Commercial/Residential Building-Real Estate (Century Plaza Towers, Griffin Homes, Leisure World)
Durables/DIY (LASCO Bathware, ReadyWelder, Osmocote)
Entertainment (Fox, Diana Ross, Herb Alpert)
Fashion (GiBi, Romalda)
Financial Services (Zenith Insurance, Provident, Union, Scherzer International)
Foodservice/Hospitality (Ramada, Denny's, Chicken Delight, Basic)
Healthcare (St. Bernardine, St. John)
Information Technology (Circa)
Package goods (Zacky Farms, Leo's Meats, DiGeorgio, Home Cookin', Petpro, Okami)

Professional Past/Present
Graduated CSULA, BA English/Masters credits
Marketing Instructor, University of Southern California
Seminar Facilitator, Guest Lecturer, USC, UCLA
Board/President, Advertising Club of Los Angeles
Western Region Governor, American Association of Advertising Agencies
Board, Western States Advertising Agency Association
Chair, Public Relations Advisory Committee, Board, American Red Cross
Member, American Marketing Association
Director/Instructor, Institute For Advanced Advertising Studies, Loyola Marymount University